Tesco sells out of its first order of 40,000 Vivera vegan steaks in just days


‘Netherlands-based vegan food company Vivera reports that its “groundbreaking” plant-based steak has sold nearly 40,000 units after its debut at Tesco stores last week. Over 400 Tesco locations throughout the UK now carry Vivera’s plant-based steak, the world’s first vegan steak to be offered at retailers.

In a press release, the company revealed that Tesco locations had nearly sold out of the first delivery of 40,000 Vivera vegan steaks sent to stores. Some supermarkets sold out within a day of the launch. The success was unexpected but welcomed by the company.’

Click here to read the full story by Kat Smith on

I agree to have my personal information transfered to MailChimp ( more information )

Leave a Reply

Your email address will not be published. Required fields are marked *

Jewish Vegetarian Society
Close Cookmode