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This vegan food company will give you a YEAR’s supply of burgers if you skip meat for a week

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Are you the UK’s biggest ‘grill seeker’?

To celebrate National Burger Day (26 August), international plant-based food brand The Fry Family Food Co. is on the hunt for the UK’s biggest ‘Grill Seeker’ to receive the summer BBQ kit of a lifetime. All they have to do is pledge to take on the challenge and not flip a single meat burger for the rest of the summer to win a year’s supply of burgers!

Lily Tyson [email protected]

12:36 PM (1 hour ago)

Hi Lara,Are you the UK’s biggest ‘Grill Seeker’? This vegan food company will give you a YEAR’s supply of burgers if you skip meat for a week.To celebrate National Burger Day (26 August), international plant-based food brand The Fry Family Food Co. is on the hunt for the UK’s biggest ‘Grill Seeker’ to receive the summer BBQ kit of a lifetime. All they have to do is pledge to take on the challenge and not flip a single meat burger for the rest of the summer to win a year’s supply of burgers!I have copied a press release below and some images here – I hope that is of interest!Many thanks,Lily Are you the UK’s biggest ‘Grill Seeker’? This vegan food company will give you a YEAR’s supply of burgers if you skip meat for a week.

A leading food brand is offering a year’s supply of burgers for the nation’s biggest meat-lovers, but there’s just one catch – they have to pledge to swap their meaty classics for a plant-based alternative.

To celebrate National Burger Day (26 August), international plant-based food brand The Fry Family Food Co. is on the hunt for the UK’s biggest ‘Grill Seeker’ to receive the summer BBQ kit of a lifetime. All they have to do is pledge to take on the challenge and not flip a single meat burger for the rest of the summer to win a year’s supply of burgers!

One lucky meat-lover who pledges to swap out their favourite meat dishes, will take home the prestigious title, and a barbecue kit with all the essentials – as well as one year’s supply of plant-based patties. Packed with plant-powered protein and available exclusively at Iceland, Fry’s ‘Big Fry Burgers’ are loved by meat-eaters and vegans alike, for their meat-like taste and texture.

All barbecue fans have to do to be crowned the ‘UK’s biggest Grill Seeker’ and be in with a chance of bagging a year’s supply of burgers, is visit the Fry’s website.

Enter before midnight on 31st August 2021, and pledge to switch to plant-based alternatives for the rest of the summer.

Tammy Fry, International Marketing Director at The Fry Family Food Co, said: “It is fantastic to see so many people embracing plant-based foods, whether it’s for one meal a week, or all year round. Every little change really does help when it comes to reducing carbon emissions and changing the world for the better.

“We love seeing the surprise and delight on people’s faces when they try the Big Fry Burger for the first time, so we want to take that to the nation’s biggest meat fans and challenge them to give it a go this National Burger Day – we’re sure they will be pleasantly surprised.

“We look forward to welcoming ‘Grill Seekers’ from all over the UK to make the pledge and try out tasty plant-based alternatives this summer.”

Fry’s award-winning plant-based meat alternatives include chicken-style burgers, nuggets, tenders and strips, beef-style burgers, hot dogs and sausage-style rolls. For more information, click here.

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