A vegan television advert will air tonight on Channel 4 between 8.10pm and 8.30pm.
Of the advert, creators Vegan Friendly UK have said, ‘We really hope it’s going to reach thousands of people and help them make the connection and switch to a plant-based diet’.
You’ll also be able to see it for the next 10 days on the following channels: Channel 4, Sky Cinema Premiere, Sky Atlantic, Sky 1 and Sky News.
